Online Community Manager

Online community managers provide and maintain an interactive environment facilitated by applications such as social media, forums and wikis. They maintain the relations between different digital communities.

Essential Skills and Competencies

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• align efforts towards business development • analyse consumer buying trends • analyse customer service surveys • analyse external factors of companies • analyse internal factors of companies • analyse work-related written reports • apply social media marketing • carry out forum moderation • collaborate in the development of marketing strategies • coordinate marketing plan actions • create annual marketing budget • create content title • define measurable marketing objectives • develop online community plan • develop professional network • evaluate marketing content • follow up online user requests • identify potential markets for companies • impart business plans to collaborators • integrate marketing strategies with the global strategy • integrate strategic foundation in daily performance • manage content development projects • manage feedback • manage profitability • perform market research • perform online data analysis • plan marketing campaign • plan marketing strategy • provide written content • research website users • study sales levels of products • track key performance indicators • translate requirement concepts into content • use content management system software • use different communication channels

Knowledge

• authoring software • brand marketing techniques • content marketing strategy • corporate social responsibility • keywords in digital content • market pricing • market research • marketing mix • marketing principles • online moderation techniques • pricing strategies • web analytics

Alternative Related Job

• digital community manager • online reachout manager • social media manager • social media reachout manager • online content and community manager • social media specialist • social media strategist • online community specialist • interactive media specialist

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