Advertising Copywriter

Advertising copywriters are responsible for the written or verbal design of advertisements and commercials. They write slogans, catchphrases, etc. Advertising copywriters work closely together with advertising artists.

Essential Skills and Competencies

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• apply grammar and spelling rules • brainstorm ideas • create advertisements • develop creative ideas • follow a brief • identify customer's needs • meet expectations of target audience • write to a deadline

Knowledge

• advertising techniques • copyright legislation • product comprehension

Alternative Related Job

• text writer • web copywriter • creative copy consultant • copy writer • creative copy artist • commercial writer • continuity writer • copywriting consultant • content marketer • advertising writer • slogan writer • copy strategist • advertising strategist • copy-based creative • copywriter • creative copy • content writer

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